Rules and ethics
Promotional merchandise disclosure policy: what it covers
What a promotional merchandise disclosure policy should include, from gift records and approvals to labelling and supplier safety evidence.
Topic
Rules and ethics
What a promotional merchandise disclosure policy should include, from gift records and approvals to labelling and supplier safety evidence.
Measurement
Track promotional merchandise key metrics before you brief a supplier, with a before and after table, attribution routes and a quarterly reporting cycle.
Foundations
A UK promotional merchandise market-entry checklist for testing buyer demand, checking suppliers and identifying product-safety, packaging and waste duties.
Outlook
Teams that treat promotional merchandise risk scenarios as one long list miss the triggers. Here is how to frame scenarios, cost bands and review dates.
Strategy
Score promotional merchandise strategy options by cost per contact, with a worked tote and bottle example, take-up rates, waste and a 90-day review.
Operations
Compare four promotional merchandise team roles with one generalist hire, plus England employment duties, HSE basics and ICO direct marketing rules.